At a time when employee engagement has never been lower, the Good Is the New Cool Guide to Personal Purpose: Designing a Meaningful and Prosperous Career helps employees bring their full selves to work by helping them discover and use their personal Purpose to fuel their careers.

In the quest for sustainable urban development, Gensler, the world’s largest architecture firm, is leading the charge in innovation toward creating more resilient and decarbonized cities.

Together with Roger Sherman, the Design Director and lead of the Urban Impact Group, we explore how Gensler is reshaping cities to withstand environmental, economic, and cultural changes.

B1G1 is a global business-giving movement on a mission to create a world full of giving and transform how businesses can make a significant impact. Thousands of businesses worldwide are empowered now to create measurable positive changes daily.

The Creative Artists Agency (CAA) Foundation is the philanthropic arm of the major Hollywood talent agency, created with the pointed mission of leveraging the power and reach of high-profile individuals (like their clients Harry Styles and George Clooney to name a few), to bring about positive systemic change.

In today's multicultural landscape, the allure of diversity in marketing has never been more apparent. Yet, amidst the vibrant tapestry of cultures, there lies a prevalent issue that often goes unnoticed - Latino Coating. What exactly is Latino Coating, and why is it a cause for concern in the realm of Hispanic marketing?

Now working with brands like Google, Airbnb, Meow Wolf, and many others, The Nomadic School of Wonder redefines experiential learning, igniting creativity, curiosity, and connection through immersive experiences. Founded by Barb Groth, this innovative institution integrates nature, art, and community to inspire transformative journeys into wonder. By partnering with visionary educators like neuroscientist Beau Lotto, the School empowers individuals and teams to explore new possibilities, cultivating innovation, resilience, and deeper connections. Through dynamic programs and collaborative approaches, it unlocks participants' full potential and celebrates the joy of discovery.

In the world of electric vehicles, Taras Kravtchouk, the visionary founder of Tarform, has carved out a niche that seamlessly blends sustainability, beauty, and cutting-edge technology. Its vision is to reinvent the way we move by developing awe-inspiring, sustainable, and technologically advanced vehicles that make mobility exhilarating and soulful.

With a shared passion for revolutionizing urban mobility, Kravtchouk and his team at Tarform have not only weathered the challenges but also emerged as a global force in the electric vehicle (EV) space. Today, Tarform marks a significant milestone with the launch of Vera, a new testament to their commitment to accessible, high-performance EV mobility.

In the vibrant world of urban transformation, A New Normal has emerged as a groundbreaking initiative rooted in the vision of turning cities into producers rather than mere consumers.

We sat down with Casey Plasker, a B Corp expert, to discover why this certification is a crucial step in creating businesses that make a positive difference.

We are delighted to announce that our third book “Discovering Your Purpose,” about how to find Purpose and meaning in your work, has been acquired by Wiley, one of the most respected names in publishing.

We were honored to work with our client Akamai Technologies to help unlock the power of Purpose to help drive growth and engagement - and when we were asked to share our work behind-the-scenes with the Journal of Brand Strategy, we were delighted to shine a light on the process.